97. Affiliate Links Just Aren't That Effective
I have been a retail free salon for the past 4 years.
I removed all the retail from inside my space and was exclusively using affiliate links until just a few months ago.
Since August, I have been re-evaluating everything in my business, and keeping retail in my salon is one of those things.
Here's the truth I've uncovered:
Clients want to walk away with products in their hands.
Retail is a serious cash flow opportunity for salons.
I share my thoughts and experiences with this business shift and even share my real numbers with you for affiliate and in-salon sales. I hope you walk away from this episode curious and inspired!
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