All Episodes
Episodes
121. Carving Your Own Path In Our Industry (with Nick Mirabella)
One of the most beautiful things about our industry is the amount of different paths you can take. From owning a salon, to becoming an educator, to building your own product line and more, the choice is really up to...
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120. How To Retain Clients
GET THE FULL EPISODE HERE: https://podcasts.apple.com/us/podcast/elevate-insider-18-full-episode-how-to-retain-clients/id1623444149?i=1000657308588
Client retention shouldn't be left up to your stylists. As a salon...
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119. How To Look At Your Salon With A Business Mindset (with Tammy Johnston)
One of the biggest struggles I see salon owners experience is shifting from stylist to owner.
We go from someone who focuses on technical skills & clients to running an entire business. It's a huge change.
This...
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118. How To Create A Simple But Super Effective Email Marketing Strategy (with Amy Kuphal)
Most of the salon owners and stylists I work with are dramatically underutilizing their email list.
This week I sit down with Amy Kuphal,Ā a lead generation and email marketing specialist who helps solopreneurs and...
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117. If Your Salon Doesn't Have The "Wow Factor," It's Time To Rethink Your Experience
Last year was my year for concerts. I traveled to countless states and saw many artists, but only one stood out:Ā ODESZA.
Why? Because they created an incredible "wow factor" that I haven't experienced at any other...
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116. How To Rank Your Salon Higher On Google [And Other SEO Tips] (with Lindsay May)
Social media is great, but there are more powerful ways to reach new clients online.
This week I welcome Lindsay May to The Elevate Podcast and we talk everything SEO, Google rankings, blog posts and Pinterest to help...
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115. My Stylist Wants To Rent A Suite
Hearing that our stylist wants to leave our salon can bring up a lot of emotions, especially stress and fear.
Today I'm sharing how I handle this news and how I coach my stylist into this next phase of their stylist...
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114. This One Service Changed My Whole Business
This one service completely changed by whole business and now allows my stylists to take home a consistent career income.
Today I'm sharing all the details that go into being an extension focused salon and how you can...
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113. Why I Celebrated My Stylist's Redo
A few weeks ago, one of my stylists received her first ever redo and I celebrated.
Redos are full of learning experiences and will help your team grow a lot of skills.
Tune in to find out why I celebrated and how you...
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112. My Opinion On Sliding Scales
As a salon owner for over a decade, I have a strong opinion about sliding scales.
When you run your numbers & look at the facts of your business, it's clear that sliding scales are important for a number of...
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111. My $50K Mistake
Big mistakes come with huge learning lessons.
In 2020, I made a mistake that cost me over $50,000. And the mistake I made is still available to small business owners.
The moral of the story? HireĀ a professionalĀ to...
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110. Do You Need A Salon Dress Code?
Do youĀ really need a salon dress code?
The short answer... YES! I'll share exactly why and what this does for your business in this episode.
Are you a salon owner that's searching for more freedom? In my new...
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